some work
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My work as a strategist often informs the development of creative ideas for commercial purposes - mostly advertising but some other stuff too.
It’s tough having a portfolio as a strategist because sharing the strategic work that sets up the creative is not exactly kosher. Good news though: it is kosher to share the creative output.
Over the years, a lot of work has been produced — some good, some bad, and a tiny bit of ugly. Here’s a small but growing collection of my favourite pieces. TBH, I could do a better job updating my portfolio. If you’re interested in seeing more, check out the NFA website.